Product Description:

Features and Benefits

S.U.G. Gents Domino Automatic Multi-Function

Black Rubber Strap/Black-Orange Dial

Yet another innovation from the watchmakers of S.U.G.,

this timepiece is the perfect compliment to your favorite

sports routine. A sleek black IP finished stainless steel case

and grooved PVC rubber strap, alone provide an uncommon

image for such a reliable watch. The convex crystal on top

has been given a laser crafted anti-reflective finish so that your

eyes will be able to see the inner functions without the worry of

outward glare. The complications of this piece include the time,

date, day of the week, and even an indicator of day or night.

When you turn the watch over, the automatic movement within

shines through as you peek in and spy the beautifully hand crafted Côtes de Gèneve finish.

-- Movement --

Automatic RK5-1D movement w/ 21 jewels

-- Dial -- Day subsidiary dial at 9 o’clock

Date subsidiary dial at 3 o’clock

Combination 24-hour & day/night subsidiary dial at 6 o’clock

Exhibition back w/ decorated Côtes de Gèneve bridges & rotor

-- Case ---

Luminous hands & markers

Water resistant up to 5 ATM

Curved anti-reflective top mineral crystal

45mm x 15mm black IP stainless steel case

-- Band --

200mm x 21mm black PVC rubber strap

For more information, we invite you to visit:

www.sugwatches.com

In 1883, a Winterthur watchmaker by the name of Gottilieb

Hauser brainstormed the idea for the Swiss Watchmakers

Corporation (Schweizerische-Uherenmacher-Genossenschaft)

as a distributor of standardized Swiss watch components. Once

the word got out, other watchmakers rushed to join this

organization with the guarantee that it would boost their

productivity and output. Eventually SUG, as it was later dubbed,

evolved to the point that it was not only distributing parts, but

creating then as well.

But what was the catalyst that drove Hauser to conceive this concept

in the first place?

By the time society had reached the 19th century, there was a renewed

ambition to produce many cutting edge contraptions so that life could

be simpler. Horse drawn carriages trusted to take a family across country

in a few months were fading away in the shadow of railroads that could

get you there within weeks. Single shot rifles and pistols used for

decades by military and lawmen alike were no match for double

barrel shotguns and six shooters like the Colt Peacemaker. Technology

was maturing on a dramatic scale, and the industry of watch making

was indubitably along for the ride.

Soon water and earth were populated by steamboats and railroads, and more

so these new inventions provided a luxury that was no longer for the wealthy

alone. Furthermore, the expanded need of timekeeping and scheduling escalated

the sale of pocket watches not only for the conductors and steamboat crews,

but also for their consumers. The sheer fascination with timekeeping was

suddenly transformed from an indulgence for higher society into a necessity

for everyone.

Some of the most recognized accomplishments in watch making occurred during

the mid to late 19th century. These included the development of precision accurate

escapements and the utilization of interchangeable watch parts. By the time

we had reached the1880’s, many European watch companies had integrated

standardized parts into their common routine. However, demand greatly

outweighed the resources and manpower that these companies had. Therefore,

corporations like SUG were created to directly distribute watch parts from one

company to another, saving them a great deal of time and money.

Now in the dawn of a whole new century, the initiative of our forefathers has

resurfaced. Derived from the influence of the Swiss Watchmakers Corporation

and watchmakers who supported it is the determination to continually advance

many aspects of contemporary watch making. These ostentatious watches

from SUG symbolize the eternal persistence that humanity has to test the

limits of our imagination.